Digitt Plus

Pakistan’s First Electronic Warehouse Receipt (EWR) for Sugar with Digital Payments – Transforming Agri-Financing

We are pleased to announce a major milestone in Pakistan’s agricultural and financial sectors. AFT, in collaboration with Naymat Collateral Management Company, is launching the country’s first-ever Electronic Warehouse Receipt (EWR) for sugar, integrated with digital payments.

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This initiative will empower farmers with access to formal financing, allowing them to secure up to 70% of their stock’s value without the need for immediate sales. With Pakistan’s sugar sector producing over 7 million tons annually, this innovation will unlock liquidity, ensuring financial stability for thousands of farmers.

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By integrating digital payments, the financing process will be seamless, transparent, and highly efficient. Farmers will receive funds directly into their digital wallets, eliminating delays and reducing reliance on traditional cash-based transactions. This shift toward a secure and digital-first financial ecosystem will not only enhance financial inclusion but also modernize Pakistan’s agri-financing landscape.

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Shakib, CEO of Naymat Collateral Management Company, emphasized the significance of this launch:
” Educating farmers on digital warehouse receipts is key to adoption, ensuring trust and awareness. Developing a fair formula for converting sugarcane value to refined sugar requires collaboration among stakeholders. By fostering transparency and aligning interests, we can create a system that benefits farmers, millers, and financial institutions while strengthening the industry.”

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Ahmed Saleemi, CEO of Digitt+, highlighted the role of digital payments in transforming the sector:
“Bringing digital payments into the warehouse receipt system is a crucial step for Pakistan’s farmers. By enabling instant fund disbursement into digital wallets, we are not just simplifying transactions but also fostering financial inclusion at scale. This initiative paves the way for a more efficient and financially inclusive agricultural ecosystem.”

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This initiative reflects a broader movement toward digitizing Pakistan’s agricultural sector, making financial services more accessible, efficient, and farmer friendly. By combining technology, secure financing, and seamless digital transactions, we are driving a new era of financial empowerment for farmers, ensuring a stronger and more resilient agricultural economy.

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About the Job

Your goal is to make us commercially sustainable and more valuable, by identifying and guiding the business toward opportunities, driving the organization to make the best possible decisions, and enabling effective implementation and operations, with proactive and trusted risk management.

As a Channel Sales Manager, you will work on impactful projects ranging from developing critical data pipelines that help run the business, building tools to analyse the content partnerships, and creating ecosystems that guide business leadership on optimizing the effectiveness and efficiency of our partner-facing business teams.

You will be responsible for understanding our business data and helping business leaders make sense of business operations through timely, accurate, and robust business intelligence. You will use Business Intelligence tools to make useful datasets, establish best practices for datasets and reporting, and develop expertise in various data domains.

Responsibilities

  • Identify, recruit and on-board new channel partners within assigned territory.
  • Manage sales activities to generate revenue.
  • Coordinate with partners to create and execute business plans to meet sales goals.
  • Analyse market trends and accordingly develop sales plans to increase brand awareness.
  • Evaluate partner sales performance and recommend improvements.
  • Address partner related issues, sales conflicts, and pricing issues in a timely manner.
  • Manage sales pipeline, forecast monthly sales, and identify new business opportunities.
  • Stay current with latest developments in marketplace and competitor activities.
  • Communicate up-to-date information about new products and enhancements to partners.
  • Develop process improvements to optimize partner management activities.
  • Assist in partner marketing activities such as tradeshows, campaigns, and other promotional activities.
  • Lead development and deployment of centralized reports, dashboards, models, and tools to analyse, report, and present partnerships and operations-related data that is associated with Channel Planning and wider Business goals.
  • Use effective data visualization and analytical skills to simplify complex business flows and enable faster decision-making and execution.

Channel Sales Manager

About the Job

Your goal is to make us commercially sustainable and more valuable, by identifying and guiding the business toward opportunities, driving the organization to make the best possible decisions, and enabling effective implementation and operations, with proactive and trusted risk management.

As a Channel Sales Manager, you will work on impactful projects ranging from developing critical data pipelines that help run the business, building tools to analyse the content partnerships, and creating ecosystems that guide business leadership on optimizing the effectiveness and efficiency of our partner-facing business teams.

You will be responsible for understanding our business data and helping business leaders make sense of business operations through timely, accurate, and robust business intelligence. You will use Business Intelligence tools to make useful datasets, establish best practices for datasets and reporting, and develop expertise in various data domains.

Responsibilities

  • Identify, recruit and on-board new channel partners within assigned territory.
  • Manage sales activities to generate revenue.
  • Coordinate with partners to create and execute business plans to meet sales goals.
  • Analyse market trends and accordingly develop sales plans to increase brand awareness.
  • Evaluate partner sales performance and recommend improvements.
  • Address partner related issues, sales conflicts, and pricing issues in a timely manner.
  • Manage sales pipeline, forecast monthly sales, and identify new business opportunities.
  • Stay current with latest developments in marketplace and competitor activities.
  • Communicate up-to-date information about new products and enhancements to partners.
  • Develop process improvements to optimize partner management activities.
  • Assist in partner marketing activities such as tradeshows, campaigns, and other promotional activities.
  • Lead development and deployment of centralized reports, dashboards, models, and tools to analyse, report, and present partnerships and operations-related data that is associated with Channel Planning and wider Business goals.
  • Use effective data visualization and analytical skills to simplify complex business flows and enable faster decision-making and execution.